Kim Kardashian has topped search engine Bing’s list of most searched-for celebrities, with US president Barack Obama coming in a measly fifth place.
The reality star, 30, received a whole 20% more searches than the second celebrity on the list, Sandra Bullock.
Tiger Woods, Lady Gaga and Obama made up the rest of the top five.
Kim, along with her sisters Kourtney and Khloe, has built a business empire off the back of her TV shows. Their NYC boutique DASH reportedly doubled its sales last Friday, and the sisters also have their own fragrance and tanning range.
However, their much-hyped prepaid credit card, the Kardashian Kard, was recently pulled over allegations it was riddled with fees.
The top celebrity searches 2010:
1. Kim Kardashian
2. Sandra Bullock
3. Tiger Woods
4. Lady Gaga
5. Barack Obama
6. Kate Gosselin
7. Justin Bieber
8. Jesse James
9. Lindsay Lohan
10. Jennifer Aniston
11. Michael Jackson
Picture Credit: David Shankbone