Now that’s customer loyalty! Woman drives 24,000 miles to visit the same hairdresser she’s used for 37 YEARS

September 20, 2012 | by | 0 Comments

Loyal customer Susan Parker-Jones has just clocked up a head-turning 24,000 miles visiting the same hairdresser for the past 37 years.

Dedicated Susan, 58, has driven the equivalent of the Earth’s circumference to get her hair-cut at her favourite salon.

The guest house owner embarks upon her four-hour 400 mile round trip at least six times a year to get her hair-styled by talented Jo Sparks – who has been cutting her hair since 1975.

Loyal Susan Parker-Jones with hairdressers Georgina Arnaoutis and her mum Jo Sparks. Susan has been using the salon for 37 years

Loyal Susan Parker-Jones with hairdressers Georgina Arnaoutis and her mum Jo Sparks. Susan has been using the salon for 37 years

Susan has been making the journey for the last two decades after Jo moved from Shrewsbury, Shrops., to Kettering, Northants.

And she has since spent thousands of pounds on fuel travelling to and from Jo’s salon – paying £12.99 a time for a cut and blow-dry.

Susan reckons she has had around 200 different hairstyles at the hands of Jo – including the 80s perm to the “Lady Diana” in the 90s, via bobs, crimps and the famous Jane Fonda ‘Barberella’ cut.

She said: “I wanted someone who understood how I wanted my hair. The first time Jo cut my hair, from that moment I knew that she knew what she was doing.

Susan makes a 400 mile-round trip to reach the salon six times a year

Susan makes a 400 mile-round trip to reach the salon six times a year

“I wanted a long, short hair cut. My hair was down to my shoulders but she feathered it all the way up. From a long, limp amount of hair she created this fantastic cut.

“It’s worth the trip because the standard of the cut just pays for itself. Everything Jo does she puts 150 per cent into.

‘She always goes that extra mile and that’s why she’s so successful.

“Hollywood stars would be happy to go to her – I think she’s that good.

“You can take a copy of a fashion magazine in to Jo and say “that’s how I want it” and you’ll come out with that exact hair cut.

Susan with one of her haircuts in 1982

Susan with one of her haircuts in 1982

Susan with another style in the same year

Susan with another style in the same year

“She can do anything – I’ve probably had about 200 different hairstyles from her.”

Jo, 58, who has been a hairdresser for over 40 years, said: “Susan has got to be one of the most loyal customers I’ve ever had.

“She really shows a great deal of dedication and we’ve gone through a lot of hairstyles over the years.

“She has about three of four styles in one so even now she still provides a welcome challenge for me.

“We have become really good friends since I first cut her hair way back in 1975.”

Category: News

Add your comment

Libellous and abusive comments are not allowed. Please read our House Rules

For information about privacy and cookies please read our Privacy Policy