PurchaseSeal today launches a new online trust service for merchants and shoppers in the UK.
At a time when the e-commerce industry is booming alongside a surge in cyber-crime, PurchaseSeal is aiming to put trust back at the heart of our internet transactions.
Working in partnership with Experian, the leading global information services company, PurchaseSeal aims to be a new standard in promoting and enhancing safe e-commerce globally; becoming a layer of trust woven into the fabric of the internet.
PurchaseSeal is affordable and simple to install, and is available now on a free 30 day trial . Once a successful application for membership has been achieved a member can display a PurchaseSeal on their verified website, demonstrating 3 key business credentials.
These are an indication of their creditworthiness as a merchant, a commitment to key standards in e-commerce, a web site identity that is 100 per cent genuine.
Surveys show that 7 out of 10 shoppers refuse to purchase goods from a website they have never heard of and 8 out of 10 will only buy from a merchant that meets proper security standards. PurchaseSeal’s purpose is to help genuine online businesses offer their customers peace of mind by demonstrating theycan be trusted.
Trustmarks have tended to focus on a single aspect of security or the payment gateway. We provide 3 key solutions in one to build a deep trust into the merchant / shopper relationship.
CEO Jamie Melling said: ‘PurchaseSeal is so much more than just a trustmark.
‘PurchaseSeal has been developed to address the need for real trust online, to provide a simple way for merchants to display they can be trusted, and to give consumers an easy to understand way of knowing theyare buying from a trustworthy site.’